Table 2

Self-report Measures for texts and photos by smoking status
High Threat Photo Low Threat Photo
Coping High Risk Coping High Risk
Smokers Non-Smokers Smokers Non-Smokers Smokers Non-Smokers Smokers Non-Smokers
Text
Acceptance 4.25 4.95 5.06 4.97 4.32 4.94 5.24 5.24
(1.32) (1.00) (0.83) (1.14) (1.17) (1.04) (0.94) (1.11)
Novelty 3.16 3.57 3.20 3.41 3.28 3.68 3.04 3.35
(1.69) (1.28) (1.50) (1.41) (1.52) (1.21) (1.12) (1.38)
Relevance 2.35 1.23 3.11 1.21 2.45 1.20 2.76 1.37
(1.14) (0.70) (1.33) (0.66) (1.19) (0.65) (1.20) (0.98)
Threat 1.73 1.69 4.09 3.87 1.82 1.53 4.02 3.99
(0.97) (0.84) (1.25) (1.59) (1.02) (0.86) (1.23) (1.68)
Photo
Threat 4.49 4.38 4.74 4.58 1.72 1.51 1.87 1.58
(1.29) (1.47) (1.27) (1.76) (1.02) (0.78) (1.12) (1.05)

Note. Smokers (nā€‰=ā€‰23); Non-Smokers (nā€‰=ā€‰41)

Means (SD) of self-report measures for message acceptance, novelty, relevance and threat for each health text (coping vs. high risk) in combination with a high threat photo or a low threat photo. Message evaluation, novelty and relevance was only measured for the AOIs text, perceived threat level was measured for the AOI Text and the AOI Photo.

TE Kessels and AC Ruiter

TE Kessels and AC Ruiter BMC Public Health 2012 12:352   doi:10.1186/1471-2458-12-352

Open Data