2013 Ratecard
Advertising banners
| USD | GBP | EUR | |||
|---|---|---|---|---|---|
| MPU 300x250 pixels |
$60 CPM* | £38 CPM* | €48 CPM* | ||
| Standard leaderboard 728x90 pixels (top position) |
$55 CPM | £35 CPM | €44 CPM | ||
| Standard skyscraper 160x600 pixels |
$50 CPM | £32 CPM | €40 CPM | ||
*CPM is the abbreviation for cost per 1,000 impressions, which refers to the number of times an advertisement is seen or downloaded onto a specific page
Targeted campaigns
| USD | GBP | EUR | |||
|---|---|---|---|---|---|
| Search advertising up to 10 words | $900 per month | £565 per month | €720 per month | ||
| Direct emails | $475 per 1,000 emails | £300 per 1,000 emails | €380 per 1,000 emails | ||
| Sponsored update emails | $300 Per 1,000 emails | £190 Per 1,000 emails | €240 Per 1,000 emails | ||
| Email opt-in selection boxes | $1100 set up fee and $11 per email collected | £695 set up fee and £7 per email collected | €880 set up fee and €9 per email collected | ||
Online advertising options can be placed on a CPC (cost-per-click) basis for artwork designed to generate click-throughs. Please discuss CPC pricing with your Sales Representative.
For more information, contact our Advertising team
